Become a next
generation butler





3 – 8 February (1 place left)
5-10 May
14-18 December

Investment: € 1490
Room: bed & breakfast off site (not included)



03 February – 1 March (1 place left)
05-31 May
14 October – 8 November

Investment: € 4950
Room and meals: € 1375



03 February – 29 March (1 place left)
05 May – 28 June
14 October – 6 December

Investment: € 7850
Room and meals: € 2830

  • Training fees are excluding 21% VAT – room rates and meals are excluding 6% VAT
  • We are KMO Portefeuille certified
  • VAT taxes are not applied when invoiced to foreign companies
  • Confirmation of your application upon reception of 30% of the course fee. Remaining sum is due 8 weeks prior to the start of the course.


Enroll now
  • the most exclusive butler training in the world
  • Butler training at the highest level
  • Personal introduction to the finest recruitment agencies
  • A 3 piece butler uniform at your disposal
  • Real live guests to serve
  • Visually stunning CV with professional photos
  • Butler certificate (Qfor certified)
  • Included in all 4 and 8 week trainings
  • Your own private room
  • All meals, coffeebreaks and beverages included
  • All office supplies, wifi and Netflix access
  • Acces to our online platform for future reference
  • Fully organized field trips (e.g. Champagne Bollinger)
  • 8 week training extra's
  • 2 day trip to London (only 8 week training)
  • Over 15 visits in Belgium, France and United Kingdom
  • Yacht service excellence
  • Cooking classes
  • A full photo overview of your training, a great memory forever!
  • And much much more...
Please fill out your email address to get access to the brochure.


It’s essential to look impeccable. After all, there is only one opportunity to make a good first impression and we are what we wear. That means there’s more to it than you might think. It goes from how to get a sharp crease in a pair of trousers to the right handkerchief to fit with your suit. This is why you will learn all about how to present yourself, as well as receiving tips that you can pass on to your client, suiting all kinds of occasions and situations.

Packing a suitcase

Clothing should be clean and free of creases after a journey, allowing it to be worn straight away. This can only be achieved when you master the fine art of packing a suitcase. There’s no better place to learn this than at the SBH. For example, a butler never packs a suitcase without first placing a sheet of tissue paper at the bottom. There are also special techniques for packing trousers and jackets, which you will only master with plenty of practice.

The gentleman’s shirt

“Shirts” are to a butler’s training what “sources” are to a history lesson. Indeed, a good shirt is at the very foundation of being a gentleman. During the training you will therefore learn the seven components by which you can recognise a good shirt. Such as learning to distinguish pearl buttons, creases on the forearm and the way that “collar stiffeners” can be placed in the collar of a shirt that fails to meet the quality criteria in full.

Quality, how to find it

Whether at home or abroad, a client always expects to depend on his or her butler to purchase just what is required at that moment in time or indeed to buy whatever the client fancies. This is why we will also teach you the secrets of shopping during your training, so that no time is lost and that you know exactly where to find the quality that your client requires. Just as you learn to recognise a good shirt, you will also know exactly what to look for in good quality trousers, jackets, cardigans, socks and ties. In this way each shopping trip will become a pleasant experience.

Clothes shops, the essentials

Discretion is a butler’s top priority, so he knows that it is not always those who shout the loudest who offer the best quality. Just as the best restaurants and the best wines can often be hidden away, the same applies to other items, including clothes and shoes. As a butler you will learn to recognise the hidden gems and become the master of true craftsmanship.



The profession of butler is and always will be a very hands on job. We focus very intensively on practical service and how to deliver it on the highest level possible and with an ongoing consistency.

  • The 6 p’s of planning
  • How to develop an unmatched eye for detail
  • Different styles of service: from silver service to the newest trends
  • Silver care

Why it takes hours to dress a table

At the beginning of training it can take up a bit of time to perfectly lay a table. The essence of the exercise has a hidden reason. When our students dress the table all our techniques come into play: anticipation, eye for detail, planning and much more.

Silver care

Sterling silver is made in a very specific way and requires a specific care. First we show you what real silver is. Then we continue on how to stock, clean and handle silverware.

Butter temperature

Often butter on the table is too soft or too hard. The real art of anticipation is getting it right. Oh, and if you think that is all we have to say about butter, you're mistaken. There is a lot more... ;)

Table emergencies

Your principal's way of welcoming guests reflects the standard of the household. Since nobody is perfect, things can go wrong. We show you how to turn a negative experience into a positive one.



On more than any occasion, people will turn to you in order to have the right attire for the right invitation. Or they might just not be daily concerned about etiquette. That’s where the professional butlers comes in, with the right training…

  • The history of etiquette
  • The right use of 2 handkerchiefs
  • How to escort a lady
  • Opening doors
  • Seating arrangements for different style of meals

Body language, the real etiquette

Opening a door for a lady, correct etiquette. Yes? Well, the gesture doesn't mean anything if you don't add the right body language. All our exercises are filmed and we analyze your every move, to get it just right.

Etiquette to get the butler job

We will show you how to be unique thru the use of a bit of etiquette. Your personal presentation, the way you come into a room and the right moment to take a seat. It comes all into play when going on a job interview. We take weeks to train you the right way.

Etiquette quiz

At the end of the meal, just before you leave to go home, where do you put your napkin? Left, right or in front of you? Or maybe on the seat of the chair? If you want to know the correct answer, you definitely should join our training...

This training is not only about your private life

The etiquette we will teach you is something you will be able to use your entire life. More importantly, it will not only serve you as a professional but also in your private life. It's all about feeling comfortable in any situation. Whether you are talking to a lady in a bar, a gentleman in a restaurant or a client in your company.

Butler skills

Butler skills

As a butler you are on stage, 24/7. Presentation, body language and service need to be in balance at all times. Therefor we present you following parts in the curriculum:

  • The guest matrix: handling different types of guests
  • The one thing a butler never says (and it’s not “no”…)
  • How to talk you out of any situation, without embarrassing anyone
  • The 3 golden rules of behaving with your principal
  • Verbal and non-verbal communication
  • NLP techniques for butlers
  • Household management system

Domestic management system

A system that was many years in the making. You will learn to organise any size household to highest level. Learn also how to integrate technology to make your job easier and increase communication with your team.

Perfect phrases for imperfect situations

The legendary character of Jeeves (P.G. Wodehouse) seems to always have the right answer at the right time. In this training we give you dozens of well spoken answers to use in any difficult situation. Do you know what to say when somebody would insult you because the wine is not cold enough....?



Plan and prepare events

  • Assist with running events
  • Assist with closing down events
  • React to emergencies at events

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Practical information

Please fill out your email address to get access to the brochure.

How we work

It's not where you learn, it's whàt you learn

All details are important

We listen to our clients, therefor we follow trends

Learn to run a home in the elegant way

Technology combined with traditional skills

Some of our satisfied corporate customers